Rick’s NYC Launches Strip-Off Contest

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Source: Rick’s Cabaret International, Inc.

By: Company Press Release

Rick

(NEW YORK, NY) — Rick’s Cabaret-NYC, the plush new gentlemen’s club at 50 W. 33rd Street in Midtown Manhattan, will start an “Amateur Strip Off” competition on Sunday nights in November with $1,000 in prize money to be awarded each evening. The club is owned by publicly traded Rick’s Cabaret International, Inc. (NASDAQ: Rick), which operates a chain of gentlemen’s clubs nationwide.

The Strip Off competition begins November 6th at 10 pm at the luxurious gentlemen’s club, located on West 33rd Street just east of Broadway, between Madison Square Garden and the Empire State Building. It will continue on November 13th, 20th, and 27th. Contestants can remove as much or as little of their clothing as they want, down to a thong or g-string.

“It’s a chance for the ladies to live out a great fantasy and for the gentlemen to see some wonderful new talent,” according to Ed Anakar, general manager of the club. “It will all be in good taste and lots of fun.” the winner of the competition each evening will walk away with $600 in cash, with $300 awarded to the runner-up and $100 for the third-place contestant.

About Rick’s Cabaret

Rick’s Cabaret International, Inc. (NASDAQ: Rick, Ricks.com) operates upscale adult nightclubs serving primarily businessmen and professionals that offer live adult entertainment, restaurant and bar operations. The company owns, operates or licenses adult nightclubs in New York City, New Orleans, Houston, Minneapolis and other cities under the names “Rick’s Cabaret,” “XTC,” “Club Onyx” and “Hummers.” No sexual contact is permitted at any of these locations. Rick’s Cabaret also owns the adult Internet membership Web site, CouplesTouch.com, and a network of nine online auction sites for adult products under the flagship URL NaughtyBids.com. Rick’s Cabaret common stock is traded on the NASDAQ SmallCap market under the symbol Rick. For further information contact IR@Ricks.com.

Forward-looking Statements:

This document contains forward-looking statements that involve a number of risks and uncertainties that could cause the company’s actual results to differ materially from those indicated in this document, including the risks and uncertainties associated with operating and managing an adult business, the business climates in New York City and elsewhere, the success or lack thereof in launching and building the company’s businesses in New York City and elsewhere, risks and uncertainties related to the operational and financial results of our Web sites, conditions relevant to real estate transactions, and numerous other factors such as laws governing the operation of adult entertainment businesses, competition and dependence on key personnel. Rick’s has no obligation to update or revise the forward-looking statements to reflect the occurrence of future events or circumstances. For further information go to Ricks.com.

Contact for further information: Allan Priaulx, 212-338-0050, IR@Ricks.com