Playboy Debuts Cyber Girls

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Source: Playboy.com

By: Company Press Release

(NEW YORK, NY) — Today, Playboy’s members-only web site, Playboy Cyber Club ( cyber.playboy.com ), unveils a new, exclusive pictorial feature, the Playboy Cyber Girl. New Cyber Girls will be introduced on the site weekly, and Playboy Cyber Club members will choose the Playboy Cyber Girl of the Month.

The first-ever Playboy Cyber Girl, featured on the site this week, is Cincinnati’s Stephanie Heinrich. “It’s great that I was chosen to be Playboy’s first Cyber Girl of the Week. It’s an honor to have this opportunity to do something new for myself and to be chosen to do something new for Playboy,” commented Heinrich.

The editorial staff of Playboy Cyber Club will introduce a new Playboy Cyber Girl on the site every Monday. Making the feature truly unique, members of the Playboy Cyber Club will decide who is named Playboy Cyber Girl of the Month. During the first week of the month, Playboy Cyber Club will post a poll featuring all of the Cyber Girls from the previous month. Cyber Club members can cast one vote for their favorite model during a week-long poll period. The inaugural Cyber Girl of the Month will appear in January 2001, chosen from the four September 2000 Cyber Girls of the Week. The winning Cyber Girl of the Month will then be photographed in a new, extensive Playboy Cyber Club pictorial featuring still photos, video clips and more — including live chats with the site’s members — all of which will be unveiled throughout her one-month reign in the Playboy Cyber Club.

Playboy Cyber Club was launched in August, 1997. It is a virtual Playboy Club, providing its more than 63,000 members worldwide with exclusive, insider access to unique Playboy-branded content. Rare pictorial and video features on virtually all 500+ Playmates, and daily chats with Playmates and other Playboy personalities are among the most popular content accessed by members. The site has expanded to include “Special Editions,” the online counterpart of the company’s popular print product line featuring original, never-before published photographs of Playmates and Playboy models; and rare, behind-the-scenes video streaming and photography of events including Playboy original programming. Playboy Cyber Club membership is available at $6.95 monthly, $17.95 quarterly or $59.95 annually.

About Playboy.com

Playboy.com is a wholly owned subsidiary of Playboy Enterprises, Inc. (NYSE: PLA – news), an international multimedia entertainment company. Playboy.com operates Playboy-branded Web sites targeting the entertainment and lifestyle interests of young men, including: Playboy.com ( www.playboy.com ), an advertising and e-commerce-supported Web site that offers a range of entertainment, information and e-commerce; Playboy Cyber Club ( cyber.playboy.com ), a members-only subscription site featuring premium Playboy content and exclusive online events; the Playboy Store ( www.playboystore.com ), which sells Playboy-branded products; and Playboy Auctions (auctions.playboy.com), featuring Playboy-branded merchandise and admission to Playboy events, and allowing fans to auction their own Playboy memorabilia and collectibles. Playboy.com also operates Cyberspice.com (www.cyberspice.com), a site featuring premium adult entertainment under the Spice brand.